Senior Paid Campaign Specialist
- Johannesburg, Gauteng
- R30,000-35,000 per month
- Permanent
- Full-time
Work model: Hybrid – 4 days in-office, 1 day at home
Salary: R30k-R35k CTCWhy you'd want to work here..3 weeks of soft-close over December (working max 4 hours per day)Flexible working environmentPeople-first cultureAccess to a growth coachPerformance bonusesAbout our client..
Our client is a small-to-mid-sized digital and performance marketing agency with a strong focus on results-driven campaigns. They’re passionate about creating smart, effective work and have a supportive, people-first culture. This is a great opportunity to join a dynamic team that values both professional growth and work-life balance.What the job involves..Planning, executing, and buying media for paid social campaigns across Meta (Facebook/Instagram), LinkedIn, and other platformsManaging budgets, pacing, and bid strategies to maximise return on ad spend (ROAS)Monitoring campaign performance and making data-led optimisations to improve outcomesCompiling performance reports and tracking key metrics like ROAS, CPC, CTR, and conversionsCollaborating with creative teams to ensure messaging and visuals are alignedConducting audience research and implementing targeting strategiesStaying ahead of changes in social media advertising formats and best practicesContributing to brainstorming sessions and campaign innovationWhat you need to be considered..5+ years’ hands-on media buying experience for paid social campaigns (agency or in-house)Strong track record of managing campaign budgets and delivering measurable resultsProficiency with Facebook Ads Manager and LinkedIn Campaign Manager (Google Ads is a bonus)Understanding of key campaign performance metrics and reportingGood analytical and problem-solving skills, with a proactive mindsetExcellent attention to detailStrong communication skills, both written and verbalBonus points if you..Have experience with A/B testing, audience targeting, and remarketingBring expertise in additional paid media platforms