Digital Marketing Specialist

George, Western Cape
R15,000-25,000 per month
Permanent
Full-time

13 days ago

About the Role:We are seeking a creative and results-driven Digital Marketing Specialist. The ideal candidate will have hands-on experience in Wix website management, social media marketing, and Meta Ads, with a strong understanding of digital marketing strategies to grow brand awareness and generate leads.Key Responsibilities:

Manage and update the company's Wix website, ensuring content is optimized and user-friendly.
Develop and execute social media strategies across all major platforms.
Plan, set up, and optimize Meta Ads campaigns for maximum ROI.
Monitor campaign performance and provide regular analytics reports.
Collaborate with the design and content team to create engaging digital content.
Conduct market and competitor research to identify new opportunities.
Stay updated with the latest trends in digital marketing, Wix features, and advertising tools.

Requirements:

Proven experience working with Wix websites (design, updates, optimization).
Qualification in Marketing / Digital Marketing / Communications or equivalent.
Demonstrated experience in Meta Ads management and social media marketing.
Strong knowledge of digital marketing tools, analytics, and reporting.
Excellent communication skills and creative problem-solving ability.
Experience with SEO, Google Ads, or email marketing tools (advantageous).

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