
Social Media Coordniator
Sable International
- Cape Town, Western Cape
- Permanent
- Full-time
- Have proven experience as a Social Media Co-ordinator, Social Media Specialist, or similar role, preferably in an advertising agency environment, with a portfolio of past work as well as results.
- Have a strong understanding of the targeting capabilities as well as user behaviour across major Social Media platforms, such as Facebook, Instagram, LinkedIn, X, YouTube, TikTok.
- Have an excellent understanding of how to drive lead generation on Social Media channels and a deep understanding of various targeting techniques.
- Are comfortable developing in-depth content calendars for various types of businesses including Studying Abroad, Sports Recruitment, Property and Financial Services.
- Have good experience in Community Management and online Brand Reputation Crisis Management.
- Have an analytical mindset and are proficient in Meta Business Manager and GA4.
- Are proficient in content creation tools like Canva, Adobe Photoshop, or other graphic design software.
- Are familiar with Social Media scheduling tools such as Hootsuite, Buffer, or Sprout Social.
- Are deadline-driven and can multi-task across several campaigns at the same time.
- Are keen to develop yourself as the authority and expert in this field within an international company.
- Planning, creating, and publishing engaging content across a variety of Social Media platforms including Facebook, Instagram, X, LinkedIn, YouTube and TikTok.
- Developing Social Media calendars in collaboration with the marketing team to support campaigns, service launches, and promotions.
- Planning and implementing successful lead generation campaigns for our various business units across the social media channels.
- Monitoring Social Media channels for trends, opportunities, and audience engagement, responding to comments and messages in a timely manner.
- Analysing performances metrics and reporting on key insights.
- Collaborating with internal stakeholders and decision makers.
- Maintaining a consistent brand voice as well as our Brand CI in all Social Media content.
- Staying updated on social media trends, best practices, and platform updates.
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