Social Media Specialist
- Sandton, Johannesburg
- Permanent
- Full-time
Strategy Development & Implementation:
Creating and executing social media strategies across various platforms, including content calendars, campaign planning, and audience engagement tactics.
Content Creation:
Producing engaging content (text, images, videos, etc.) that aligns with the brand’s voice and resonates with the target audience.
Community Management:
Monitoring and interacting with followers, responding to comments and messages, and fostering a positive online community.
Performance Analysis:
Tracking and analyzing social media metrics to assess campaign effectiveness and identify areas for improvement.
Trend Monitoring:
Staying informed about the latest social media trends and best practices to optimize strategies and campaigns.
Collaboration:
Working closely with marketing, sales, and other teams to ensure cohesive messaging and brand consistency.
Reporting:
Generating regular reports on social media performance, providing insights and recommendations for future campaigns.
Skills:
Communication:
Excellent written and verbal communication skills are essential for crafting engaging content and interacting with followers.
Creativity:
The ability to develop innovative and engaging content ideas is crucial for standing out in a crowded social media landscape.
Analytical Skills:
Analyzing data and metrics to understand campaign performance and identify areas for optimization.
Technical Proficiency:
Familiarity with social media platforms, analytics tools, and content creation software.
Time Management & Organization:
Managing multiple social media accounts and campaigns effectively requires strong time management and organizational skills.
Adaptability:
Keeping up with the ever-changing social media landscape requires a willingness to adapt and learn new platforms and trends. Two years experience required.The post appeared first on .
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