
Senior Media Specialist
- Johannesburg, Gauteng
- Permanent
- Full-time
- Partner closely with the Media Director to support and grow global client relationships.
- Lead or support client calls scheduled during later South African hours.
- Represent the team in cross-regional meetings with AKQA studios and global clients.
- Develop and oversee end-to-end performance marketing strategies across Google Ads, Meta, Programmatic, and other paid media platforms.
- Lead media planning, forecasting, execution, and optimization of campaigns to deliver measurable results.
- Analyze and report on campaign performance, translating insights into actionable recommendations.
- Collaborate with internal teams to ensure alignment across creative, media, and strategy.
- Define and track performance KPIs, ensuring ongoing optimization and achievement of client goals.
- Demonstrated success in planning, executing, and optimizing performance marketing campaigns.
- Deep understanding of paid media platforms, bidding strategies, and digital marketing trends.
- Skilled in using analytics tools to evaluate performance and guide strategic decisions.
- Strong project management abilities with proven success in managing cross-functional collaboration.
- Excellent communication and client-facing skills; able to lead discussions and present strategies confidently.
- Experience working with global clients and accommodating international time zones is a plus.