Brand Manager (FMCG)

SET Consulting

  • Cape Town, Western Cape
  • Permanent
  • Full-time
  • 16 days ago
Brand Manager (FMCG)R900k - R1m (Neg)Cape TownSuperb career opportunity with leading FMCG Group. Supporting the Executive you will be responsible for Co-developing and executing strategies to build and maintain the brand's image and identity. The role requires strategic thinking and leadership skills to maintain a strong brand identity and drive business growth across both existing business and new categories.Key performance areas
  • Brand Strategy and Development
  • Co-develop and implement brand strategies to ensure that the brand remains SA’s most loved brand amongst consumers.
  • Co-develop and implement brand strategies to position the company's new product offerings effectively in the market.
  • Implement brand guidelines, messaging, and visual identity to ensure consistency across all channels and touchpoints.
  • Implement and optimise digital strategies to future proof the brand amongst a younger audience.
  • Market Research and Analysis
  • Creative Development and Leadership
Qualifications and experienceBachelor’s degree in marketing, Hons preferred.
5 Years experience in brand management, marketing, or related roles.

SET Consulting

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