Specialist, Integrated Marketing & Communication

Standard Bank

  • Johannesburg, Gauteng
  • Permanent
  • Full-time
  • 1 day ago
Company DescriptionStandard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities - plus the chance to work alongside some of the sector's most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We're passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.Job DescriptionTo contribute to and support the creation and implementation of winning IMC campaigns for the BU/country segment / sector / product / coverage area in scope, that capitalises on opportunities to acquire and retain clients and enhance commercial value for the BU/country as part of an IMC team. To contribute to marketing excellence, innovation, partnerships, and collaboration in the BU/country whilst aligning to the Group standards.QualificationsType of Qualification: First Degree required
Field of Study: Business Commerce, MarketingExperience Required
Integrated Marketing
Brand & Marketing
1-2 years
Experience working cross-functionally with teams to align marketing efforts with overall business goals and preferably Agency experience.3-4 years
Experience in developing innovative marketing campaigns and content that resonate with target audiences, in working with digital marketing channels such as social media, email marketing, content marketing, and SEO/SEM, using data and metrics to inform campaigns and measure performance and working in a project environment, prioritising tasks and meeting deadlines in a fast-paced environment.Additional InformationBehavioural Competencies:
  • Conveying Self-Confidence
  • Developing Expertise
  • Embracing Change
  • Generating Ideas
  • Interacting with People
  • Interpreting Data
  • Meeting Timescales
  • Pursuing Goals
  • Showing Composure
  • Taking Action
  • Team Working
  • Thinking Positively
Technical Competencies:
  • Analysing and Interpreting Information
  • Brand and Product Activations
  • Data Driven Digital Marketing
  • Developing an Effective Media Mix
  • Digital Media and Advertising
  • Measuring Marketing and Communication
  • Social Media
  • Target Audience Engagement
  • Understanding of Financial Services

Standard Bank

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