New Car Selling Sales Manager

• Develop and implement sales strategies to achieve and exceed new vehicle sales targets.
• Actively sell vehicles while leading the team by example.
• Set clear, measurable goals for the sales team aligned with dealership objectives.
• Monitor and analyse departmental sales performance; adjust strategies where necessary.
• Lead, mentor, and motivate the sales team to maintain high performance and morale.
• Provide ongoing training in product knowledge, sales techniques, and customer service.
• Recruit, onboard, and retain top-performing sales staff.
• Build and maintain long-term customer relationships to encourage repeat business.
• Handle escalated customer queries and complaints professionally.
• Ensure optimal stock levels based on customer demand and market trends.
• Collaborate with marketing to drive promotions, trade-in campaigns, and finance deals.
• Manage departmental budgets and resources to maximize profitability.
• Generate and analyse sales reports to track progress and forecast performance.
• Stay informed on industry trends, competitor activity, and new vehicle launches.
• Ensure all sales processes comply with dealership, manufacturer, and legal requirements.
• Oversee accurate completion of contracts, deal files, and finance documentation.

• Matric
• Minimum 5 years’ New Vehicle Sales within a franchised dealership.
• Assistant sales management experience (advantageous)
• Proven track record of consistently achieving and exceeding targets.
• Strong leadership skills with the ability to inspire and drive team performance.
• Excellent interpersonal and communication skills.
• Sound financial acumen with the ability to manage budgets and profitability.
• Valid Driver’s License and clean Criminal Record.
• PC literate (Dealer Management Systems, Excel, Word).
• Stable work history with solid references.

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