Social Media & Marketing Specialist

Johannesburg, Gauteng
R15,000-17,000 per month
Permanent
Full-time

8 days ago

Job SummaryOverviewWe are seeking a highly experienced and creative Social Media & Marketing Specialist to join our team. The successful candidate will be responsible for managing and elevating our social media presence, developing innovative marketing strategies, and ensuring consistent brand visibility. This role requires a dynamic individual who thrives in a fast-paced environment and can manage multiple priorities, including social media campaigns, marketing initiatives, and company events.Key ResponsibilitiesSocial Media Management

Develop, implement, and manage social media strategies to enhance brand visibility and engagement.

Create, schedule, and post daily content across all relevant platforms.

Monitor trends, competitor activities, and industry developments to keep content fresh and relevant.

Track, analyse, and report on social media performance metrics, adjusting strategies where necessary.

Content Creation & Blogging

Write and publish blogs covering events, company news, and industry-related topics.

Collaborate with internal teams to generate fresh content ideas.

Ensure all content is aligned with the company's tone, voice, and brand guidelines.

Marketing & Events

Assist in planning, coordinating, and executing company events and marketing campaigns.

Work with vendors, partners, and stakeholders to ensure successful event delivery.

Support the development of marketing materials, both online and offline.

Manage promotional activities to increase brand awareness.

Strategy & Innovation

Continuously propose and implement new strategies to grow social media presence and engagement.

Stay updated on emerging platforms, tools, and digital trends to keep the company at the forefront of digital marketing.

RequirementsRequirements

Proven experience in social media management and marketing (5+ years preferred).

Strong understanding of major social media platforms (Facebook, Instagram, LinkedIn, X/Twitter, TikTok, etc.).

Excellent copywriting, storytelling, and blogging skills.

Ability to develop creative campaigns and innovative strategies.

Experience in event planning and marketing coordination.

Strong analytical skills with the ability to interpret data and adjust strategies accordingly.

Highly organised, detail-oriented, and able to thrive in a fast-paced environment.

Graphic design or content creation skills (Canva, Adobe Suite) are an advantage.

Key Competencies

Creativity and innovation

Strong communication and interpersonal skills

Strategic thinking with a results-driven approach

Ability to multitask and meet deadlines

Team player with a proactive mindset

Why Join Us?

Opportunity to lead and shape our digital brand presence.

Work in a fast-growing, dynamic environment.

Be part of a team that values creativity, innovation, and collaboration.

Blue Pearl PTY LTDRecruiter

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