Group Marketing Coordinator

• Customer research: Conduct research to understand customer needs, preferences and trends
• Competitor research: Analyse competitors’ strategy and market positioning to support formulating relevant marketing plan

• Develop contents for main advertising channels including Facebook, Google, LinkedIn, website, newsletter, email, media coverages etc
• Contents include posts, videos, articles, events
• Ensure content aligns with brand tone and marketing goals, with consistency across all marketing channel

• Plan, design and execute marketing campaigns across all main advertising channels with objective to achieve business goal
• Coordinate with teams to create successful promotional materials

• Monitor performance of marketing campaigns (e.g. click through ratio, which ad / ad platform brought in revenue, campaign performance..)
• Analyse and adjust strategies based on marketing insights gathered
• Prepare reports to communicate results to stakeholders

• Organise product launches, shows and other promotional events across nation

• Manage online presence through SEO, SEM, and social media platforms.
• Analyse website traffic and optimize online campaigns.

Professional Recruitment Partners