Media Planning Manager

Ad Talent

  • Johannesburg, Gauteng
  • Permanent
  • Full-time
  • 1 month ago
Job SummaryWho Are WeWe are a retail business committed to building a world-class, customer-centric retail media network across both digital and physical platforms.Who Are We Looking ForWe're looking for a Media Planning Manager to lead the development and optimisation of innovative media channels across our retail environment. You'll be responsible for commercialising media inventory, collaborating with a wide range of stakeholders, and driving media performance across all customer touchpoints - both in-store and online.What You Will DoMedia Channel Management
Manage the delivery, planning, and reporting of new media channels across physical and digital environments. Ensure media solutions are strategically aligned and deliver measurable outcomes.Innovation Incubation
Execute a comprehensive media roadmap that integrates digital and in-store experiences. Drive innovation through testing and implementation of new media formats and pilot initiatives that improve customer experience and client return on investment.Cross-functional Coordination
Collaborate with internal teams and third-party vendors to ensure seamless implementation and operational excellence of all media solutions.Market Research
Stay on top of industry trends, tools, and best practices in digital and in-store media. Conduct competitor benchmarking to inform product development and maintain a competitive edge.Performance Optimisation
Use commercial data, campaign results, and stakeholder feedback to continuously refine and improve media offerings across all customer touchpoints.Project Management
Oversee media project implementation from planning through to delivery. Ensure projects are executed on time, within budget, and to a high standard.Client Management
Work closely with internal and external stakeholders to define KPIs, track campaign performance, and support the sales team in delivering best-in-class retail media campaigns.What You NeedProven experience in media product management, preferably within a retail or digital environmentStrong commercial mindset with experience in monetising media assetsExcellent project management and multitasking capabilitiesSolid understanding of both digital and in-store media channels and associated technologiesStrong communication and stakeholder management skillsA proactive, innovative approach and solution-oriented mindsetPassion for media, retail innovation, and delivering value to customers and clientsAd Talent AfricaCompany

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