Affiliate Manager – Gaming, Betting, & Gambling job – Market related salary – Johannesburg, South Africa
Initiate International
- Johannesburg, Gauteng
- Permanent
- Full-time
- Develop and plan the affiliate strategy for both Sportsbook and Casino
- Promote the incorporation of new affiliates and partners of both Sportsbook and Casino
- Increase the engagement of existing affiliates and monitor and optimise performance
- Supervise the activity of affiliates from the point of view of Regulatory Compliance
- Manage communication with affiliates through offers, promotions, events and marketing materials
- Monitor the activity of players coming from affiliation to detect any suspicious behaviour
- Analyse the results of the campaigns using multiple data sources and optimise the campaigns
- Supervise and manage the main KPIs and player engagement through affiliates
- Proven experience in an affiliate marketing role
- Must have iGaming experience
- Excellent sporting knowledge
- General casino games knowledge
- Understanding of digital acquisition performance metrics and data analytics
- Experience in working with affiliate marketing software and tools
- Negotiation skills and commercial vision
- Ability to work in a dynamic environment