Marketing Executive

• Minimum of 12 months Marketing experience.
• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in developing and executing successful marketing campaigns.
• Strong understanding of digital marketing strategies and platforms.
• Excellent analytical and data-driven decision-making skills.
• Creative thinking and content development abilities.
• Exceptional communication and presentation skills.
• Proficiency in marketing automation tools and CRM systems (HubSpot).

• Conduct market research to identify target audiences and understand their needs and preferences.
• Develop and implement comprehensive marketing plans aligned with company goals.
• Set marketing budgets and track performance against key metrics.

• Create and manage marketing campaigns across various channels including digital, social media, print, and events.
• Develop compelling marketing materials such as website content, email newsletters, social media posts, and promotional copy.
• Monitor and analyse campaign performance to optimise strategies and maximize ROI.

• Maintain brand consistency across all marketing communications.
• Develop and execute brand awareness initiatives to elevate company image.
• Manage brand reputation through initiative-taking communication strategies.

• Manage and optimize website content and SEO strategies.
• Oversee social media marketing campaigns across various platforms.
• Utilize paid advertising channels like PPC and display ads to reach target audiences.

• Work closely with cross-functional teams including sales, product development, and design to align marketing efforts.
• Present marketing plans and campaign results to senior management.
• Build relationships with external partners and vendors

Mindmatch Consulting