Digital Marketing and eCommerce Manager

Lewis Group

  • Cape Town, Western Cape
  • Permanent
  • Full-time
  • 17 days ago
Job Description:We are seeking an experienced Digital Marketing and eCommerce Manager to lead, develop, and implement our digital marketing and online sales strategies. The ideal candidate is a strategic thinker with proven leadership skills and a passion for driving online growth.Key Responsibilities:
  • Develop and execute comprehensive digital marketing and eCommerce strategies across all brands.
  • Manage SEO, SEM, social media, email marketing, and paid advertising initiatives.
  • Drive traffic, conversion, and sales across multiple eCommerce platforms.
  • Manage budgets, reporting, and performance metrics.
  • Lead a team of digital marketing and community engagement specialists.
  • Collaborate with internal stakeholders (merchandise, IT, finance, operations) to align digital efforts.
  • Oversee the eCommerce customer experience, ensuring a seamless online shopping journey.
  • Monitor market trends, competitor activity, and emerging technologies.
Qualifications:
  • Bachelor’s degree in Marketing, Digital Commerce, or a related field.
  • 5+ years’ experience in digital marketing and/or eCommerce management.
  • Strong understanding of SEO, SEM, social media, Google Analytics, CMS platforms, and CRM systems.
  • Leadership and project management experience.
  • Excellent analytical and problem-solving skills.

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