Content Writer
Interdot Solutions
- Sandton, Johannesburg
- Permanent
- Full-time
- Develop high-quality content for diverse mediums, including blogs, long-form content, social media, sales collateral, emailers, newsletters, brochures, and paid advertising.
- Tailor content to effectively communicate with our target audience in the legal, medical, wholesale foods, and contract management software sectors and adjacent sectors.
- Work closely with the Head of Marketing & Communications to align content strategies with overall marketing objectives.
- Actively contribute to brainstorming sessions and generate creative ideas to enhance marketing campaigns.
- Stay abreast of industry trends, developments, and competitors to ensure content is relevant and impactful.
- Conduct research to gather insights for creating content that resonates with B2B audiences.
- Be a self-starter with the ability to manage workload efficiently and meet deadlines.
- Take ownership of content projects from concept to completion.
- Demonstrate a strong understanding of B2B marketing dynamics and tailor content strategies accordingly.
- Content strategy skills are a bonus; contribute to the development and execution of comprehensive content plans aligned with marketing goals.
- Proven experience as a Content Writer with a focus on B2B content.
- Excellent writing and editing skills with a keen eye for detail.
- Ability to adapt writing style for different audiences and channels.
- Strong conceptual thinking and problem-solving abilities.
- Understanding of different channels and marketing mediums.
- Familiarity with legal software, medical software, wholesale foods, or contract management software, or associated industries is advantageous, but not necessary.