Job Title: Digital Marketing Strategist (E-commerce)Location: Remote (LATAM, South Africa, or Eastern Europe preferred) | Type: Full-TimeAbout Our ClientOur client is a growing D2C skincare brand preparing for a major international relaunch. With an existing offshore creative team in the Philippines (video editors, designers, media buyers), they are looking for a strategic leader to sit above the execution team, manage the creative process, and drive e-commerce growth.The OpportunityWe are seeking a mid-senior level Digital Marketing Strategist to own and direct our client's creative and campaign strategy. The founder is currently managing all concepts and strategy and is looking to hand off these responsibilities to a proactive and independent professional.This is a critical role where you will act as the founder's right hand, managing the project flow between all creative resources and ensuring the marketing efforts are aligned with the brand's vision and revenue goals. This is not just an execution role; you will be the strategic mind guiding the creative output.Key ResponsibilitiesCreative & Campaign Strategy: Develop and oversee the digital campaign strategies for e-commerce growth, translating customer insights into compelling marketing concepts.Project Management: Manage the project flow across the remote team of media buyers, video editors, and designers, providing clear creative feedback on visuals, copy, and campaign flow.Performance & Optimization: Conduct A/B testing, review analytics, and continuously optimize strategies to improve ROI.Influencer Marketing: Explore, develop, and integrate influencer marketing opportunities into the overall strategy.Collaboration: Liaise directly with the founder, taking ownership of the creative management process to free them from the day-to-day execution workload.Required Skills & ExperienceExperience: 5–10 years of experience in digital marketing with a proven track record in e-commerce strategy.Technical Proficiency:Essential: Shopify.Familiarity with Meta Ads and Google Ads workflows (strategic oversight, not hands-on execution).Proficient with project management tools like ClickUp, Notion, and Slack.Strategic Mindset: You are a data-driven critical thinker who can analyze campaign performance and adjust strategy accordingly.Leadership & Communication: You are a strong communicator who can guide and align remote creative teams. You have an ownership mindset and are comfortable acting as a founder's right hand.Creative Eye: You have high standards for content and a strong understanding of how to create compelling ad concepts.
