Growth Marketing Team Lead
Protodigy Consultancy
- Johannesburg, Gauteng
- Permanent
- Full-time
- Architect and execute performance marketing strategies that drive traffic, acquisitions, engagement, and revenue across multiple digital channels.
- Manage, inspire, and optimise your team to deliver on growth ambitions with precision and urgency.
- Slice through data, monitoring CPA, CPI, ROI, and campaign volumes, to extract meaning and fuel sharper decision-making.
- Collaborate with developers, creatives, and digital teams to design campaigns that make audiences feel and act.
- Conduct relentless testing, A/B, multivariate, creatives, platforms, to find the edge others miss.
- Innovate within constraints, designing unorthodox campaigns that thrive even in heavily regulated markets.
- Stay ahead of trends, experimenting with new channels before your competitors have even heard of them.
- 3+ years of performance marketing experience (mobile apps or iGaming a big plus).
- 3+ years leading and inspiring teams in high-growth environments.
- Hands-on expertise in media buying, digital advertising, SEO, SEM, Google Ads, analytics, social and mobile marketing.
- A strategic brain balanced with a scrappy, experimental spirit.
- Deep analytical ability, you don’t just track metrics; you weaponise them.
- Strong negotiation, communication, and interpersonal skills that keep teams aligned and partners bought in.
- Entrepreneurial mindset, restless, resourceful, results-driven.