Sales & Marketing Manager, Luxury Hotel Group, Camps Bay

Hospitality Jobs Africa

  • Cape Town, Western Cape
  • Permanent
  • Full-time
  • 1 month ago
Closing Date: 2025-12-07Job Type: PermanentJob Level: ManagementExperience: Between 3 - 5 YearsEE/AA: NoSummaryRole OverviewWe are seeking a dynamic Marketing & Sales Manager to drive integrated sales and marketing efforts across our portfolio in Camps Bay and Hermanus. This role will develop and execute strategies to increase direct bookings, grow digital traffic, and generate qualified leads. Working closely with the group marketing, operations, and sales teams, you will ensure alignment across all channels and touchpoints.This position is ideal for a results-driven leader with a passion for hospitality, strong digital acumen, and the ability to translate brand objectives into measurable outcomes.Key Competencies
  • Strategic Communication: Able to communicate clearly and confidently with internal teams, stakeholders, and clients
  • Creative Thinking: Generates fresh campaign ideas and adapts to evolving market demands
  • Data-Driven Mindset: Skilled in analysing performance metrics, market trends, and customer behaviour
  • Presentation Skills: Comfortable pitching ideas, presenting reports, and speaking at industry events
  • Leadership: Manages teams and projects efficiently, meets deadlines, and maintains high-quality execution
  • Resilience: Handles pressure, balances priorities, and thrives in a fast-paced environment
  • Collaboration: Builds effective working relationships across departments and external partners
DescriptionKey ResponsibilitiesSales Development
  • Drive direct bookings and enquiries through strategic sales initiatives
  • Set and track individual and team sales targets
  • Conduct client outreach, site inspections, and corporate sales calls
  • Analyse competitor activity and local market trends
  • Develop sales strategies to promote midweek and off-season bookings
  • Promote loyalty programs and drive Leisure Club membership
  • Database management and sales data mining
Marketing Management
  • Develop and execute comprehensive marketing plans for each property
  • Collaborate with group marketing and production teams to ensure brand consistency
  • Maintain and optimise all marketing channels:
  • Social media
  • Email marketing
  • SEO & SEM
  • Third-party platforms
  • Traditional and digital advertising
  • Ensure websites are accurate, up to date, and visually aligned with brand standards
  • Maintain all promotional collateral, assets, and imagery
Product Knowledge & DevelopmentMaintain deep knowledge of all products, services, policies, and sub-brandsAssist in conceptualising and marketing new offers, services, and facilitiesMonitor performance of new initiatives and identify areas for improvementCustomer RelationsDeliver a high standard of guest communication and serviceHandle client queries and complaints with a professional, solutions-focused approachFoster repeat business through exceptional customer servicePublic RelationsManage PR channels including newsletters, social media, and media partnershipsSupport the communication strategy for pre- and post-event interactionsMonitor and respond to online reviews in alignment with brand voiceRevenue & ReportingAssist in setting annual rates and budgetsMonitor revenue across all streams and report weekly/monthly performanceNegotiate packages and rates aligned with business goalsTrack lost business and analyse trends for future planningGuest Experience OversightEnsure product presentation and service levels match marketing promisesSupport event execution and be present during key activities, conferences, and launchesMaintain availability for urgent issues and timely communicationMinimum RequirementsMinimum RequirementsEducation
  • Grade 12 or equivalent
  • Tertiary qualification in Sales, Marketing, Hospitality, or Tourism (preferred but not essential)
Experience
  • 3–5 years in a similar sales and marketing leadership role within hospitality
  • Proven success in revenue-focused sales strategies
  • Familiarity with Property Management Systems (Opera PMS advantageous)
  • Proficiency in Microsoft Office Suite
  • Experience in managing online marketing and advertising campaigns
  • Understanding of hospitality marketing structure and multi-brand environments

Hospitality Jobs Africa

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