Performance Marketing Manager

Cape Town, Western Cape
Permanent
Full-time

8 days ago

Performance Marketing ManagerWorking hours: 9 am - 5 pm (Hybrid - In office 2 days per week)
Location: Observatory, Cape Town
Salary: R45,000 - R55,000 p/m depending on experienceWe're on the search for a talented Performance Marketing Manager to join our Digital Agency. To excel in this role, you should have relevant experience in Paid Ads Management, with a strong focus on Facebook/Meta & Google Ads. The role is 85% Social Paid Ads Management and 15% Google Ads Management.In this role, you will be responsible for campaign strategy, building, optimisation, tracking, reporting, as well as laying the foundation to grow the paid media department.We're looking for someone with an entrepreneurial mindset and strong project management skills to champion the sales, systems, and processes for the department.A passion for data analysis and a keen eye for maximising return on investment are essential to succeed in this position.Team: We're a small team (13) and are looking for a like-minded individual who is down-to-earth, passionate, and a high-energy hard worker. This position is a great opportunity for someone wanting to join a growing agency and play a key role in helping us scale.Core Skills & Knowledge:

Paid Media Strategy
Paid Media Management
Strong Project Management
eCommerce Growth Strategy
Paid Media Account Set Up
Target Audience Set Up
Tracking Setup Experience
Ad Copy Editing
Reporting & Analysing Data
Looker Studio Setup & Analysis
Google Analytics & Event Tracking Setup
Google Tag Manager Experience
Team Management
Thoughtful, Candid & Open Communication

Brands you will work on: You will have the opportunity to work on a variety of brands from retail to technology.Daily Tasks & Responsibilities:

Daily campaign management and optimisation (including but not limited to creating, implementing and monitoring campaign performance)
Monthly media planning
Troubleshooting paid ads issues
Develop weekly/monthly/quarterly/annual reports via Looker Studio
Onboarding new paid ads accounts
Ad copy editing/reviewing
Campaign budget management/tracking
Ad hoc admin tasks related to paid ads

Must have in-depth knowledge and experience using the below tools & platforms:

Facebook/Meta Ads (Preferably 3+ years)
Google Ads (Preferably 3+ years)
LinkedIn Ads
Twitter Ads
TikTok Ads
Setting up paid ads accounts (Preferably Facebook/Meta & Google)
Dashthis Reporting Tool (or similar)
Looker Studio
Google Analytics
Google Tag Manager
Tracking set-up and implementation of the tag/pixels
Asana Project Management Tool (or similar)

Qualifications:

Facebook/Meta Blueprint Certification
Google Ads Certifications
Digital Marketing or Marketing qualification

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