Digital Marketing and eCommerce Specialist

Lewis Group

Cape Town, Western Cape
Permanent
Full-time

16 days ago

Job Description:The Digital Marketing and eCommerce Specialist will assist in planning and executing online marketing initiatives and driving sales through various digital channels.Key Responsibilities:

Execute digital marketing campaigns (SEO, PPC, social media, email marketing).
Support eCommerce platform management including uploading content and managing product listings.
Analyse and report on campaign performance and web traffic metrics.
Assist in customer acquisition and retention initiatives.
Collaborate with design and content teams to create marketing material.
Stay updated with latest digital marketing and eCommerce trends.

Qualifications:

Bachelor's degree or diploma in Marketing, Digital Commerce, Communications, or related field.
2-3 years of experience in digital marketing or eCommerce.
Proficient in Google Analytics, Meta Business Suite, email marketing tools, CMS platforms (e.g., WordPress, WooCommerce).
Strong analytical and problem-solving skills.

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