Marketing Manager - Southern Suburbs
- Cape Town, Western Cape
- R30,000-35,000 per month
- Permanent
- Full-time
- Responsible for brand management, improving on the brand image/identity as well as managing the corporate identity.
- Being available and present at Golf Club events after hours and on weekends.
- Getting to know and liasing with members as well as with visitors both local and international.
- Developing and driving a marketing strategy aimed at all target markets.
- Co-ordinating both internal and external marketing.
- Maintain and uplift the PR image of the club to clients internally and externally.
- Create and publicise marketing material aligned with the marketing plan.
- Manage and improve lead generation campaigns.
- Monitor and report on the effectiveness of marketing communications.
- Monthly reporting on guest feedback submitted through Google and social media analytics with recommendations for improvement.
- Engage in promotional activities.
- Writing and proof reading of weekly, monthly and ad-hoc newsletters.
- Keeping the website current and back-end editing.
- Updating of databases and using CRM systems such as Mailchimp and WhatsApp.
- Management of campaigns on media channels such as the Website, WhatsApp, Instagram, Linkedin and any other trending social media platforms.
- Able to deliver presentations.
- Collateral/Brochure and Sign Creation including graphic design.
- Maintain effective internal communications making sure all relevant departments are kept informed of marketing objectives and any other marketing related tasks as may required.
- Customer feedback to be responded to within 24 hours or escalated to the relevant department head.
- Approving of branding for events.
- Align branding and marketing with other departments.
- Attention to detail.
- Diploma or Bachelor's degree in Marketing or equivalent
- 3+ years' experience in a marketing management role.
- Ability to multi-task