
MID-SENIOR TTL MULTILINGUAL COPYWRITER: FULL-SERVICE CREATIVE AGENCY
- Cape Town, Western Cape
- Permanent
- Full-time
- Develop innovative, high-level copy concepts that align with our clients' strategy and creative direction
- Lead ideation sessions, guiding creative discussions that shape campaign messaging
- Partner with design, marketing, and creative leads to deliver integrated solutions that resonate across platforms
- Drive a culture of curiosity, creative excellence, and continuous improvement.
- Own the creation of strategic messaging frameworks that ensure consistency across all channels
- Translate complex ideas into simple, clear, engaging copy
- Ensure all written content (whether digital, print, social, or in-app) enhances the brand's positioning and resonates with target audiences.
- Use data and insights to refine copy strategies and enhance engagement
- Apply design thinking principles to improve copy effectiveness
- Stay informed of market trends, consumer sentiment, and emerging technologies to ensure messaging relevance
- Manage multiple copy projects simultaneously, ensuring high-quality delivery within deadlines
- Work closely with internal stakeholders to interpret briefs, align on creative direction, and present copy solutions
- Maintain clear, transparent communication throughout the creative process
- Foster a collaborative environment where innovation, empathy, and user-centred solutions thrive
- Innovation and continuous improvement: Continuously explore new tools, methodologies, and storytelling techniques to enhance creative outcomes
- Identify opportunities to streamline processes, improve efficiency, and raise the bar in copy quality
- Encourage fresh perspectives and creative problem-solving within the team.
- Degree in Communications, Copywriting, Marketing or a related field.
- 6+ years of copywriting experience, with strong expertise in conceptual creative work
- Proven ability to develop and deliver multi-channel campaigns (digital, ATL, BTL, social)
- Experience driving creative direction
- Essential: Creative leadership, strategic thinking and collaboration
- Strong portfolio showcasing a range of conceptual strategic and brand-aligned copy solutions
- Leverage research and exploration to craft compelling messaging strategies
- Previous experience in an agency environment
- Mastery of conceptual copywriting, with a strong ability to simplify complex ideas
- Ability to lead creative ideation and bring innovative concepts to life
- Strong research and data analysis skills to inform copy decisions
- Exceptional presentation and storytelling skills
- Excellent stakeholder engagement and project management skills.