Copywriter
- Johannesburg, Gauteng
- Permanent
- Full-time
Present work to the Creative Group Head and/or Creative Director
Together with an Art Director, generate effective, innovative and compelling creative concepts for individual ads or campaigns based on sound strategies
Pro-actively identify creative trends and opportunities
Direct and produce effective, impactful and compelling advertising that reflects insight into the task, the brand and the target market
Write copy and scripts for electronic / digital media
Write and produce for radio
Direct radio towards a high quality final product
Take ownership of tasks and actively manage the creative process to progress towards deadline
Ability to take on campaigns with multi-elements tasks which requires a concept and a thought through process
Requirements:
A tertiary qualification in Copywriting and / or Advertising
At least 3 years copywriting experience within an advertising agency
A portfolio of evidence that reflects creative copywriting proficiencies
Proficient in MS Word / PowerPoint / Keynote
Excellent communication skills
Understand advertising as a selling tool
Team player
Assertive
Energetic
Solution driven
Resilient
Great sense of humour
Ability to accept guidance and respond well to criticism
Meticulous with attention to detail
Finely honed copywriting skills – ability to write imaginative, broad, intrusive, creative and original work
Demonstrate creative insight and brilliance for client solutions across all media platforms
Must be willing to work on alcohol brandsView and apply for this and other vacancies online via
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