Marketing Communications Specialist

• Must have a tertiary qualification in Marketing and/or Communication
• Minimum 2 years’ experience in a marketing communication position is essential
• Industry experience is preferred
• Good communication and presentation skills, specifically in English and Afrikaans, with the ability to interface with internal and external stakeholders of all levels, will be required

• Drafting an annual marketing promotion plan in conjunction with Head of Department after inputs form relevant team members in portfolio management and Regional Marketing Officers.
• Keeping good record of approved annual marketing expense budget and report status monthly to the head of department.
• Executing product and services communication (launches, campaigns, etc.).
• Planning and implementing advertising in Agricultural publications, press releases, adverts, web placements, social media channels like for example face book, Youtube Instagram etc.
• Responsible for conceptual design and execution of innovative display models and/or promotional items to be used for trade shows and other events.
• Providing in-house artwork (for print) and multimedia generation.
• Working closely with Designers to make marketing collateral (brochures, event invitations, multimedia, such as videos) where relevant.
• Offering support to Business, Marketing Managers, Stewardship and AFAS programmes and Agents with their promotion requirements, for example sponsorships and Farmers’ Days clothing, handouts, banners, gifts etc.
• Managing the Southern Africa Web communication, Websites and digital platform sites for the company and its relevant affiliates like for example Nurture farm, Cropvision website, NPP, Pixofarm and the like.
• Identifying and discussing relevance of all events that can serve as promotional platforms.
• Managing, organizing and attending all events including Farmers Days, annual Agents’ Conference, Expos and Trade Shows.
• Requesting quotes from suppliers, getting approval from management for procurement, receiving orders, and process invoices and payments.
• Managing hospitality events as a customer service & promotion tool.
• Proposing and contributing to product communication plan and communication initiatives (including web communication).
• Maintaining the company's corporate image and identity in alignment with the communication department.
• Managing the Trade name data base in coordination with global legal and registration department.
• Ensuring new product names are registered as per Portfolio Manager requests.
• Maintaining the Trade name summary.
• Maintaining the alignment with AME Branding policy for all marketing as per global guidelines.
• Compiling and keeping the marketing budget up to date.
• Ordering all company business cards.
• Maintaining data libraries of all electronic collateral and content such as open designs files, stock image library and rendered files (print and multi-media).
• Ensuring all contractual obligations are met in terms of hospitality, trade show agreements and other, in line with the company’s legal requirements.

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