Paid Media Specialist – Gaming, Betting, & Gambling job – Market related salary – Johannesburg, South Africa

Initiate International

Johannesburg, Gauteng
Permanent
Full-time

1 month ago
Apply easily

A leading lottery and betting website that is devoted to the world of online gaming has an exciting career opportunity for a Paid Media Specialist to join their team in Johannesburg. If you have advanced experience in analytics and are a specialist in ads platforms, this job could be perfect for you!Your key job responsibilities as the Paid Media Specialist in Johannesburg will include:

Build high converting landing pages (come up with the idea content, images for the landing pages and work the team to build landing pages)
Oversee the all the account performances and work with the marketing team to implement the changes
Know the best strategies and tactics in maintaining good CTR, high ad position (top 3) and good conversion results
Conversion tracking and optimization; knows Google Tag Manager, Event tracking and Facebook advertising
Responsible for the execution, performance and reporting of the paid social campaigns for the company across multiple platforms
Providing ongoing actionable insights into campaign performance to relevant stakeholders
Overseeing and managing the overall budget for paid media
Building out media buys for various ad platforms and overseeing the day-to-day execution of paid media
Be the paid social expert for the company on campaign performance and optimisation providing insights into the best strategies and tactics to achieve business objectives
Work with the data and the analytics team to provide dashboards and analytical insights to the client

Requirements for this Paid Media Specialist job in Johannesburg:

Must have extensive experience in a similar role
iGaming experience will be highly advantageous
Must have advanced experience in analytics and advanced tracking
Must be able to set up and manage paid campaigns across different platforms
Specialist in ads platforms: Google Ads, Facebook Ads, Display Advertising, Remarketing Advertising, Video advertising, Google Dynamic Search Ads, Google Remarketing List Ads, Bing Ads
Organised and able to work in a fast paced environment
Must have general SEO knowledge

If you meet the above requirements for this Paid Media Specialist job in Johannesburg, we would like to hear from you! Please send your CV through to today! If you do not receive any feedback within 7 days of your application, please be advised that you were not successful in making the shortlist.If you wish to view additional , please click through to our job section.

Initiate International